Microeconomics – Hubbard & Obrien – 4th Edition


Learn economics through real business examples. Hubbard/O’Brien explains the basics of economics by demonstrating how real businesses use economics to make real decisions everyday.

This is something all readers can connect to, as they encounter businesses in their daily lives. And regardless of future career path—opening an art studio, doing social work, trading on Wall Street, working for the government, or bartending at the local pub—readers will benefit from understanding the economic forces behind their work.

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  • <strong>Part 1: Introduction
    Chapter 1: Economics: Foundations and Models
    Chapter 2: Trade-offs, Comparative Advantage, and the Market System
    Chapter 3: Where Prices Come From: The Interaction of Demand and Supply
    Chapter 4: Economic Efficiency, Government Price Setting, and Taxes

    </strong>Part 2: Markets in Action
    Chapter 5: Externalities, Environmental Policy, and Public Goods
    Chapter 6: Elasticity: The Responsiveness of Demand and Supply
    Chapter 7: The Economics of Health Care

    <strong>Part 3: Firms in the Domestic and International Economies
    Chapter 8: Firms, the Stock Market, and Corporate Governance
    Chapter 9: Comparative Advantage and the Gains from International Trade

    </strong>Part 4: Microeconomic Foundations: Consumers and Firms
    Chapter 10: Consumer Choice and Behavioral Economics
    Chapter 11: Technology, Production, and Costs

    <strong>Part 5: Market Structure and Firm Strategy
    Chapter 12: Firms in Perfectly Competitive Markets
    Chapter 13: Monopolistic Competition: The Competitive Model in a More Realistic Setting
    Chapter 14: Oligopoly: Firms in Less Competitive Markets
    Chapter 15: Monopoly and Antitrust Policy
    Chapter 16: Pricing Strategy

    </strong>Part 6: Labor Markets, Public Choice, and the Distribution of Income
    Chapter 17: The Markets for Labor and Other Factors of Production
    Chapter 18: Public Choice, Taxes, and the Distribution of Income
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